STRUKTUR SOCIETY TALK

The Great Resignation: Bob Smith, Bob Smith Design. Bob is an LA-born, Portland-based entrepreneur, brand, and apparel creative with 25 years of experience building and enhancing brands at venerable companies like Nike, Pendleton Woolen Mills, and New Balance, to name a few. After spending his early years as a drummer in the burgeoning Portland music scene, he got his first real grownup job as a walk-on at Nike, armed with a handful of design-school credit hours and a portfolio full of band posters. While at what he fondly refers to as “The University of Nike,” he birthed the Nike Sportswear “re-issue” collection, which tapped into the company’s soul and history. In 2017, he took the plunge to found Ore-Cal Sportswear, a loving mash-note to the West Coast culture of his youth. He now serves as Chief Creative Officer at Open Source Election Technology Institute and its public outreach, Trust The Vote.